“The two most important days in your life are the day you are born and the day you find out WHY.” – Mark Twain.

Here’s the slide deck from the latest episode in our Legal Productivity webinar series: Using Your WHY to Build a Great Law Practice – with attorney and coach, Christopher G. Kenny of Star Group, LLC.

For additional resources, see: Documents and Websites You Can Use for Scaling Up.

  • What’s a WHY and Why Does It Matter?
  • Building a WHY-based Organization
  • WHY-based Marketing

“People don’t buy what you do, they buy WHY you do it.” – Simon Sinek.

The webinar recording is in post-production and will soon be available on Rocket Academy, a collection of law practice management, productivity, and marketing videos. Please check back.