Lawyers understand their firm needs a website, a logo and even a blog. Some also understand the benefit of posting video, mobile optimization, answering questions on Avvo and having a business page on Facebook.
But not many lawyers know where to focus their business development efforts, how to strategically piece together each initiative so that they support the firm’s overall brand, and measure their success.
Learn how to develop strategic business development plan that will reach your target audience and drive more clients to your firm.
When: September 26, 2012, 12:00PM 1:00PM EST
Speaker: Mark Britton, CEO and president of Avvo
Mark Britton is the founder, CEO and president of Avvo, a service that empowers consumers by rating doctors, dentists and lawyers, and having these real professionals answer their questions. Prior to founding Avvo, Mark was the executive vice president of Worldwide Corporate Affairs of InterActiveCorp Travel and Expedia, Inc. Mark received his law degree from George Washington University.