The 10 Minute Law Firm Podcast gets Lean this week, when Larry Port talks about the concept of Lean marketing for lawyers. A lot of time and budget that goes into marketing can be wasted unless you measure how successful your efforts are. Learn some metrics that you can start tracking today and discover how to up your marketing game with Lean principles! Long story short: If you’re not measuring, you’re not marketing.
Ep 35: Lean Marketing Strategies
- by Lisa Pansini