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Posted in: General
Content today is being consumed online more widely, more quickly, and more voraciously than ever before. In fact, there are hundreds of millions of blogs alone. So how do you sort through all of them to find the best legal ones around? A good place to start is the ABA Journal Web 100, which features the […]
Posted in: General
A few months ago, we ran a piece in which lawyers shared the marketing tips that worked best for their firms. However, we were so inundated with responses that we decided to run a second article on the subject. Here, even more lawyers share the tips that worked best for them: ”Everything a business owner does is ‘marketing’…from the […]
Posted in: Get Organized
If you’re a Mac-loving lawyer, stop what you’re doing and go check out MacTrack Legal (formerly MILOfest). MacTrack Legal is a conference for lawyers who love Macs, iPhones, iPads, and all things Apple. It’s an increasingly popular event in its 9th year. As the website explains, “Always an interesting mix of practical tips, substantive education, […]
Posted in: Get Organized
You have to understand business in order to run a solo practice. Of course, I didn’t realize that at first. I would take clients without even asking for a deposit toward costs. I would take cases with poor liability and questionable damages. And sometimes I would pursue a claim after learning no insurance was […]
Posted in: Leverage Technology
In case you missed it (or if you want to see it again!), here are the slides and video from our recent webinar with LexCharge CEO Jeff Shavitz: Business Development for Lawyers 101. In this webinar, Jeff discussed methods of increasing profitability by monitoring your key numbers, P&L, and marketing. He also discussed how to […]
Posted in: General
Every young attorney thinks they are excellent team players. However, if you want to be the go-to choice for prime writing assignments from senior partners, you must learn to become a valuable team player in a legal context. For legal writing, being a team player requires learning a different kind of attitude. It relies […]
Posted in: Market Your Firm
Marketing is essential for law firms, but it’s not always easy to get it right. Here, ten successful lawyers share the tips that worked best for them: “Roll up your sleeves. If you think you can just outsource marketing, you’re wrong. No one knows your firm and practice better than you do. If you leave […]
Posted in: General
The other day I called one of our client firms. “LAW OFFICE!” the receptionist barked at me when she picked up the phone. I felt so unwelcome! I knew immediately that this law firm was not using Ruby® Receptionists. If they did, I would have been greeted with a much less harsh and more inviting “Thank you […]
Posted in: Market Your Firm
Sure, we all come to ABA TECHSHOW to learn and network, but one of the most fun parts can be collecting all the cool swag that’s available. The ABA Journal has already announced their best swag of 2017, and we have to agree with their #1 pick: You just can’t top those freakishly adorable puppies at the How to Manage a Small Law […]
Posted in: Leverage Technology
In case you missed it (or if you want to see it again!), here are the slides and video from our recent webinar— Connecting in the Digital Age. In this webinar, Corey Saban of THELAW.TV explains the importance of connecting with possible clients online and how using videos for marketing can help you reach more prospects […]