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Using Images in Email Newsletters: Benefits and Drawbacks
Marketing is all about quickly capturing the attention of prospective customers. But in a world…
6 Tips For Generating Effective Email Subject Lines
One cornerstone of every email marketing campaign is a well-designed subject line. By taking advantage…
When Was the Last Time You Updated Your Social Media Bios?
The other day, someone got in touch with me and referenced my Twitter bio –…
3 Ways to Turn David Ogilvy's Teachings Into Marketing Gold
For those of you who have no knowledge of advertising and design history, let me…
Three Reasons Why You Need to Use Call Tracking in Your Marketing
Want a simple way to figure out where your leads are coming from? Try call…
Using E-Books for Content Marketing and Lead Generation
E-Books are hailed by many businesses as an invaluable tool for marketing and lead generation….
Webinar Slides: The Art of Storytelling in Court, Video, and Marketing
Here’s the slide deck from today’s webinar: The Art of Storytelling in Court, Video, and…
3 Ways Video Can Give Your Online Marketing a Boost
So you’ve emailed your newsletters, compiled your ebooks and shared your infographics on social media….
5 Ways To Optimize Your Quality Score in Google Adwords
Many law firms that utilize AdWords as part of their overall marketing strategy, are already…
Poll: Which Social Media Channel Did You Use Most in 2013?
The heavy social media hitters strengthened their positions in 2013. Facebook eclipsed a billion users,…
What to Consider When Choosing a Domain Name
Choosing a domain name for your new website can be difficult when you can’t decide…
Twitter List of NLJ 50 Legal Business Trailblazers & Pioneers
The Top 50 Legal Business Trailblazers & Pioneers (PDF) didn’t make the National Law Journal…
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